Tuesday 13 March 2012

Pongala goof-up: police file cases against devotees

This is really bizarre. Police filing cases against thousands of women who were offering pooja -- not in any remote village, but in the heart of Kerala's capital, Thiruvananthapuram. Their contention: the women were violating a court order against assembly of large number of people, and blocking traffic on main roads.

Well, the background goes like this.

The annual religious festival is called Pongala, an exclusively women's event. On that particular day (this year, it was yesterday), thousands of women, line the main roads and lanes surrounding the main venue, Bhagavathi temple at Attukal, some 2 km from the more famous Sree Padmanabhaswamy temple, in Thiruvananthapuram. They cook porridge made of rice, sweet brown molasses, coconut gratings, raisins etc, and offer it to Devi. 

With the number of women taking part in this ritual swelling over the years, the crowd has been spilling over to main roads and lanes at a bigger radius around the temple, bringing traffic and any normal activity to a complete halt. As the festival got more popular, the ritual is now conducted in about a dozen temples across the state.

To anyone in Kerala, this is a day when normal life comes to a standstill, in a few kilometers surrounding the Attukal temple. The crowds in other towns aren't as big as in Thiruvananthapuram, but they are growing.

There's a high court order that bans taking out processions, holding roadside meetings and obstructing traffic. The order was passed in the light of many political parties holding such snap meetings and holding up normal life.

Is Pongala, any different? Normal life obstructed, yes. But this is definitely not like bandhs or party meetings called out of the blue. The temple ritual has been happening over many, many years. The date of this festival is well-marked out in all calendars. Everyone in Kerala knows very well about this festival, and they plan their schedule accordingly. It's highly unimaginable that people's lives have been thrown out of gear, when everyone knows well in advance about this festival and the fact that main roads and lanes in that locality will be blocked on that particular day.

So, how come this year alone, two police officers filed cases? Defies logic. The only reason I can think of is the approaching Piravom by-election and an attempt by someone to paint the administration in a bad light. Soon after the cases were filed, some parties took out a procession condemning the police move. The chief minister Oommen Chandy, acting swiftly, placed police officers under suspension.

But the chain events was wholly unnecessary; and just shows how logic and commonsense are easily given a go-by to achieve some cheap brownie points.

Tuesday 6 March 2012

A web on your behalf

In a scramble to stay afloat, websites are tailoring content to user preferences. Everyone is doing it in some way, but Yahoo!, which is intensely feeling the heat of the competition, is on an overdrive to harness the power of the social content. It’s trying its best to be different by pegging its vision to bring meaning, as different from relevance, to the web.

“We would like to be the trusted broker on the internet, where the user will control everything, where web will be, not on your request but, on your behalf,” says Blake Irving, Executive Vice-President and Chief Product Officer, Yahoo!. He sees “meaning” more personal and deeper than “relevance”.

As part of a slew of improvisations, Yahoo! has rolled out a “refreshed’ homepage that has customized content -- meaning, when logged in, different users see different contents. It works on an algorithm called CORE or Content Optimization and Relevance Engine, developed by R&D team in India. “It understands the user’s reading pattern and provides a fare closer to what the user likes,” said Shouvick Mukherjee, VP & CEO Yahoo! India R&D at a demonstration of the product.

Another innovation is “Conversations”. Here you start a discussion by posting a comment to a group of friends, who get notified via email. As they join, their jottings appear on top of the article. Unlike the conventional comments at the end of the article, this is a discussion within a group; and the conversations are visible only to those who are part of it.

Blake Irving describes this as Real social networking. “The model that will survive is not broadcast social, like what Facebook is, where you don’t want to share information with 1,500 people. The model we are building is one that is around groups of people with content that you care about; where you can share, for example, an extreme political view with a group that has similar views or with people you feel comfortable having an argument with.” The premise is content will be “meaningful” when conversation is private as against with an entire friend’s list as on Facebook.

Alongside customization, Yahoo! is scaling up video quality using the Publishing Platform developed by the Bangalore R&D team. The hassle of buffering is overcome with Adaptive Streaming, Transcoding and caching that reduce congestion by factoring networking conditions and device feedback. “Though videos are hosted from Singapore, its caching servers in Mumbai, Chennai and New Delhi, give users better experience,” said Suresh Hosakoppal, Vice-President, Service Engineering & Operations.